Armstrong Metal Fest Unleash #666kmchallenge In Association with WCMFA

Armstrong Metal Fest Unleash #666kmchallenge In Association with WCMFA

2017 Armstrong Metal Fest Early Bird Pre-Sale Tickets On Sale Now!

Promo Video –
2016 AMF Free Digital Sampler –
(over 90 minutes of headbanging tracks from bands on the 2016 line up)

      Armstrong Metal Fest in association with the Western Canadian Metal Festival Alliance (WCMFA) is launching a new initiative for the Western Canadian metal music community to be more involved and aware of the area’s collective. Launching the #666kmchallenge, AMF and the WCMFA’s goal is to encourage more financial support and purchase of local musicians’ music and merchandise to boost the area’s music economy. The initiative was inspired by the 100 mile diet, which aims to have people buy and eat food within 100 miles of where that person lives. The AMF and the WCMFA has decided to apply that concept to the Canadian Music Scene with the #666kmchallenge.

How it works:

Music lovers of metal and any other genres are encouraged to buy music and merchandise from bands / musicians within 666 kilometers of where they live.

For example: Kelowna is within 666 km from both Calgary and Victoria, therefore people from Kelowna could buy anything from bands in those areas and it would be considered a part of the #666kmchallenge.

You don’t necessarily have to follow that example or even set a goal, just buy local merchandise and post it online!

After purchase you are to take a picture of it and post it online via your social media (ex. instagram, facebook, twitter) with the hashtag #666kmchallenge. Post how much it cost and the AMF and WCMFA will keep a tally of the money raised!

Why the #666kmchallenge?

The idea behind it… if people bought more merchandise from bands, they would have more money to invest into costly things such as recording and touring! The overall impact would be the growth of the already amazing Western Canadian metal scene!

For full details, please watch AMF co-organizer Jesse Valstar explain the #666kmchallenge at the following video link: 

#666challenge wcmfa


For the last 8 years, Armstrong Metal Fest, one of Canada’s best metal events held in the Okanagan valley in Armstrong, BC has been showcasing a high caliber of Western Canadian metal along with international touring acts. Last year’s 2016 line up, their largest year for music and attendance included headliners Beyond Creation, Dayglo Abortions, Unleash The Archers, Archspire, Rivers of Nihil, The Zenith Passage and more.
Early bird pre-sale tickets are now on sale for their 2017 line up, which will be announced at a later date. Tickets are available for $90 CAN per ticket with camping included in the price. For those who can only make certain nights, day passes are available at the festival. Please visit the following link for details and purchase 

Please Note: The November 1st deadline for artist applications has passed and submissions are now officially closed. Band applicants will be reviewed for their 2017 line up and announced at a later date.

For more info, please visit

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